Eureka moments are as valued as they are prized, but who manages to have one?

The story goes that the Greek mathematician, inventor, and physicist Archimedes uttered this word after figuring out whether King Hiero II’s crown was made of pure gold or another similar material of inferior quality.

The culture of immediacy is one of quick clicking with no type of reflection, of sending someone an audio message instead of: “You can tell me about it over a txakoli.” But it also entails a culture of innovation, of taking on new challenges with ease; a culture of: “I’ll process your certificate in a jiffy, and you don’t even have to stop by the office.”